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Webinar - Quantifying Value - The Nine Value Points You Can't Afford to Miss
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When: Thursday, June 20
10:30 AM - 11:30 AM MST
Where: Online
United States
Presenter: Co-Presenters: Tom D'Agostino and Marcia Gauger
Contact: 720-259-1250

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Quantifying Value – The Nine Value Points You Can’t Afford to Miss

Sales is all about bringing the right insights to your clients and customers at the right time with the right perceived value – and that doesn’t happen by accident! Gain competitive advantage by identifying and positioning value that really matters to each of your contacts. Value is a very nebulous term. After all, value is only value if it is perceived as such by the customer! The opportunities to strategically appeal to value are immense and yet often misunderstood by sales people. In this session we will demystify the nine most critical opportunities to create value that you can’t afford to miss. We will share best practices that will separate you from your peers and position you as a sought-after colleague with your clients and customers.

In This Session:


·         Anticipate value before your customer even recognizes the need

·         Transform your sales interactions by learning the “Value Language” and how to apply it to your products and services

·         Craft strategic questions that help your client shape value from their point of view

·         Learn how to position value and use your products and solutions to fill the gap

·         Lead with value based on excellent pre-contact intelligence and insights

·         REALLY quantify cost versus price – even on intangible items!

·         Identify the non-monetary value that really matters to each contact 

Subscription to Consultative Sales Sprints:  No cost for SA members.  $299./per year for yet to be members.  Includes 12 forums – approximately one per month. Join as often as you like!







About The Presenters:

Tom D'Agostino is the Chief Consultative Sales officer for the Consultative Sales Academy  and is a Master Coach (CSCC) of the Consultative Sales Certification (CSC) program.  Tom brings over 35 years of insights into his coaching practice.  Tom has extensive experience working with leaders and sales team members in several industries and specializes in logistics companies and technology. Tom builds close relationships with his coaching clients bringing practical insights and encouraging them to learn and grow.

Marcia Gauger is the Chief Learning Officer (CLO) and founder of Impact Sales Training, LLC. Marcia is co-developer of the Sales Association’s Consultative Sales Certification (CSC) program, which is nationally accredited for producing sales performance and results.

Marcia’s background includes close to three decades of sales and sales management, coaching, and training experience.  Marcia has worked with thousands of individuals worldwide in classroom and virtual settings. Marcia is dedicated to helping others achieve their full performance potential and contribute to the results of their organizations.

She is a resident of Wisconsin and holds degrees in Communication and Marketing from the University of Wisconsin-Whitewater and a degree in Adult Education from St. Francis Xavier University in Nova Scotia.



Tom D'Agostino

Marica Gauger





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